Westside Gunn takes “Zilla” to the pyramids of Giza for a Daily Gems-directed visual featuring his new Saucony “Awesome God” sneaker. The first offering of the as-yet-undated Flygod Is an Awesome God 3 finds him riding a camel and displaying his new sneaker. “Zilla” enlarges that idea until the campaign, the monument and the rapper’s self-made mythology become one picture.

Watch the “Zilla” video below.

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